Our People - Cláudia Lima - Holmes Place Portugal

How did you begin and what stands out in your journey?

I was quite young, now that I recall. It was in one summer vacation; I was sixteen years old, and since then I never stopped working. Later I took a management course and spent two years working for a bank. However, I knew deep down that that wouldn't be my future. It was during the time that I was studying management that I realised that marketing was my passion.

Following my time at the bank, I was a marketing intern for a publisher. I ended up becoming the marketing director there. It was, without a doubt, my most significant professional achievement. There I was, not even thirty years old yet, and already in charge of a company's marketing.

I did the same in two different companies, lived in Barcelona, managed teams in Portugal and Spain, and I have always reached the goals that companies set for me. I believe that has to do with my ability to adapt to new situations. And you can see that in my professional path: I worked for a publisher, for a real estate company and now for a chain of premium fitness clubs.

What is your passion and what do you love about it?

I must say that marketing is definitely my passion. The ability to influence people in their decision-making, especially in a world where you have so much to choose from, is what excites me the most. And I love the two sides this area offers: both the creative and analytical parts fascinate me.

Zodiac has a part here, I believe. See, I am Pisces. And I genuinely think the combination of my zodiac sign with my management is flawless.

But enough chat about work, I also want to speak about my two other passions. The first one is, obviously my son. Having a child is a unique experience. They shake our world, and you find out a new way of loving, one you never knew that existed. The second one is the sea. It's my go-to spot when I need to calm down and think before making important decisions.

What are your next goals?

That is a tough question. I achieved some of my career goals sooner than I expected. So, the next few years will be for more learning focused. One thing I know: I want to continue doing marketing. It's a field that I love very much. Will it be forever? Well, probably not. But surely as long as I feel that I can be useful and make the difference, here is where you will find me.

See more from Our People here.